Mr. Fernando A. Loureiro, Executive Director Government Affairs – Latin America & Africa, Intel Corporation & member of WAIPA’s Business Advisory Board, outlined the critical role IPAs play in attracting investments and serving as a bridge from the government to the investor. He emphasized the importance of transparency, customization, and proactive engagement with investors.
Dr. Jan Knoerich, Reader in China and the Global Political Economy, King’s College London on OFDI-IPA Collaborations & Chinese Outward Foreign Direct Investment (OFDI) Initiatives, discussed the OFDI landscape in China, particularly the role of the National Development and Reform Commission (NDRC) in promoting and regulating China’s OFDI.
Mr. Andreas Dressler, Managing Director & Founder, FDI Center on Investor Targeting as the Key to Successful Investment Attraction, discussed the various strategies IPAs can implement to attract investors. He advocated for IPAs to utilize a proactive and targeted approach, maintaining credibility towards investors.
Mr. Ammar Al Kharusi, CEO, InvestOMAN on Investor Targeting Approaches & Success Stories, presented Invest Oman’s achievements. highlighting the high global ranking of Oman’s infrastructure. He shared various success stories from Oman, including the development of a hyperscale Green data center.
Ms. Courtney Fingar, Senior Advisor, Europe and Communications, WAIPA and Founder & Principal, Fingar Direct Investment on Investor Targeting: Storytelling & Communication Strategies, discussed the importance of strategic storytelling, segmentation, and personalization in marketing. She cited examples of successful investor promotion initiatives, such as Invest India’s utilization of GIS technology.
We express our utmost gratitude to our speakers for sharing their invaluable knowledge and to our participants for their engagement, ensuring the success of our latest masterclass.