On June 27th, WAIPA, in collaboration with UN Tourism, hosted the third workshop in its FDI Masterclass series titled “Spotlight on Success – Crafting and Showcasing Investible Projects.” This session delved into the art of identifying, developing, and presenting investment projects that captivate and engage potential investors.

Moderated by WAIPA Deputy Executive Director, Mr. Dushyant Thakor, the workshop focused on creating compelling project showcases designed to attract significant investment opportunities.

Global Economic Trends and Sustainability

Mr. Stefan Kratzsch, Team Lead, Sustainability Standards and Responsible Business Unit, Division of Fair Production, Sustainability Standards and Trade UNIDO, highlighted that in 2024, global economic trends indicate a shift from manufacturing to services. This shift is driven by factors such as political tensions and the aftermath of COVID-19. He emphasized the necessity for Investment Promotion Agencies (IPAs) to adapt to sustainability imperatives and facilitate Foreign Direct Investment (FDI) through measures such as feasibility studies and project preparation stages.

Tourism Ecosystem Framework

Ms. Laura Gasca Beltran, Senior Project Specialist at UN Tourism, explained the importance of understanding each country’s competitive advantages and the impact of government policies on various sectors. She emphasized the need to prioritize investment attraction aligned with development pillars, despite a 2% decrease in FDI due to high interest rates and political factors.

Sustainability and FDI in Tourism

Ms. Diana Marcela Malagón Martínez, Senior Investment Advisor for Tourism at ProColombia, underscored that sustainability and FDI are critical areas in investment sectors, particularly in facilitating sustainable tourism development. She highlighted Colombia’s infrastructure opportunities as key areas for investment.

The Indo-Pacific Economic Framework

Ms. Sujatha UG, Vice President at Invest India, discussed the importance of the Indo-Pacific Economic Framework. She stated that integrating industrial power and climate-focused startups to leverage data variance enhances networking and negotiation skills with investors.

Regional and International Support

Lastly, Mr. David Tavlalashvilli, Head of Investment Department at Invest Georgia and Mr. Timur Tazhenov, Senior Manager, Project Department at Kazakh Invest remarked on the importance of regional and foreign institutional support. They emphasized providing comprehensive project assistance and enhancing the international image of their respective countries.

The third session of WAIPA’s FDI Masterclass series proved to be an invaluable resource for participants, offering practical insights and strategies to craft and showcase investible projects effectively. The expert speakers provided a comprehensive understanding of current economic trends, sustainability imperatives, and the importance of tailored investment attraction strategies. Their perspectives also underscored the pivotal role of regional and international support in fostering successful investment initiatives.

Stay tuned for our upcoming session on July 25th, where we will explore AI & ICT to enhance your IPA’s competitive edge. For more information, contact us at [email protected].

Masterclass’ Photos